“This policy affects any and all Universal movies per se, goes into effect today and as our theaters reopen, and is not some hollow or ill-considered threat. “Therefore, effectively immediately AMC will no longer play any Universal movies in any of our theaters in the United States, Europe or the Middle East.” “It is disappointing to us, but Jeff’s comments as to Universal’s unilateral actions and intentions have left us with no choice,” Aron said in the letter. Prior to the pandemic, studios typically waited 90 days after a theatrical opening to release films digitally.ĪMC Theaters chairman-CEO Adam Aron attacked the notion of breaking that 90-day window in a strongly worded letter to Universal Filmed Entertainment Group chairman Donna Langley, saying the change in releasing policy is unacceptable. “Trolls World Tour” went on sale as a 48-hour rental for $19.99. “As soon as theaters reopen, we expect to release movies on both formats.” “The results for ‘Trolls World Tour’ have exceeded our expectations and demonstrated the viability of PVOD,” Shell told the Wall Street Journal. European Cinema Owners: 'Trolls' Success Not a Greenlight to 'Redesign' Release ModelĪMC Theatres Sued by Florida Landlord for Not Paying Rentįilm News Roundup: Universal Pictures Developing Supernatural Romance 'Dan and Sam'
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